Smile when it hertz the most

So… Embrace The Minimum, a short promo video

So… Embrace the Minimum

Director/Visual Artist 

Special thanks to Sam Upton for help with camera
and everyone at NINJA

Mox was kind enough to both provide visuals at the recent Ninja ICA event, which was in turn recorded  and then recycled into a great short promotional video. The video hangs on a shortened version of the radio edit, the whole version is out on Ninja Tune NOW!


4 responses

  1. That’s turned out really nice, it’s got a lush feel to it! Excellent stuff 🙂

    August 19, 2009 at 3:30 pm

  2. Nice video- I like the way the crowd is only hinted at now and then, suits the atmosphere of the song- at about the 45 second mark especially it looks kind of ghostly.

    August 19, 2009 at 4:33 pm

  3. Pingback: So… Embrace The Minimum, a short promo video « GODS OF WAR « Nitzan

  4. cordovanmusic

    Great track–fabulous.

    September 5, 2009 at 3:59 pm

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